We all know what kind of year 2020 was. After spending a majority of our time indoors, this year we plan to make up for it. According to a new survey 75% of Americans plan on spending an extra week outdoors this summer. 71% want to spend more time with family and friends this summer than ever before. The survey also showed that 57% are planning to travel to different states and 53% are going to get in better shape.
THE TOP SUMMER OUTDOOR ACTIVITIES FOR AMERICANS
- Swimming 73%
- Walking/Running (in a 5k, 10k, etc.) 66%
- Playing a team/group or Individual sport 64%
- Cycling 61%
- Hiking/Camping 42%
WHAT’S MOTIVATING AMERICANS TO BE ACTIVE?
- To get or stay in better shape 65%
- To get out of the house 65%
- To see friends/family again 62%
- To return to a pre-pandemic normal 57%
- To make the most of the warm weather 51%
This should be the best summer we’ve ever had!
-- Doug O’Brien
Cox Media Group
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